Banners like the one above are seen on many make money from home programs, eBooks, and systems that are being hawked online. They might use any one of the following and many more for their “as seen on” advertisement: The New York Times, Esquire, America Online, CNN, FOX, USA Today, Forbes, MSN, Yahoo!, ABC, CBS, and MSNBC.
What people assume is that the make money item that is being sold was featured or talked about on those networks. The advertiser wants you to believe that so that you will think it is legitimate because, after all, only real things or programs are discussed on the major networks, newspapers, and magazines.
In reality though, 99% of the time that “as seen on” ad is nothing but a deception. Usually one of the following scenarios is true:
1) The item or program has run an advertisement at some time on the networks they show and they say “as seen on” because their ad was seen on the network. The product was never featured, discussed, or recommended by any reporter like they want you to think. They just ran an ad which anyone can do and pay for. Sometimes you will see a small asterisk by the ad and when you go to the bottom of the page they will say just that.
2) The item or program has no affiliation with the news sources they site and never has in any way. Some online advertisers are less than honest and just stick one of those “as seen on” banners on to their ads and hope they never get caught.
Whenever you see one of those banners on any “make money at home” product, you should go down to the bottom of the page to find out what is written in the fine print. Often there is something printed there that says they have no affiliation with any of the networks they have just cited above. I guess it is not really a scam but it is dishonest advertising where they are trying to make you think they are associated or endorsed by news sources that in reality have no connection to them whatsoever. They are trying to build credibility when there really is none.